Mega screening of Discovery JEET’s launch show ‘Swami Ramdev: Ek Sangharsh’
More than 20,000 people witnessed the mega screening of Discovery JEET’s launch show ‘Swami Ramdev: Ek Sangharsh’
- The ceremony started with the auspicious yagna and yog
New Delhi, February 10, 2018 –The mega screening of Discovery JEET’s launch show ‘Swami Ramdev: Ek Sangharsh’ was witnessed by more than 20,000 people on 10th Feb at the jam packed Chhatrasal stadium, New Delhi.
Swami Ramdev, on whose life the mega serial has been created, along with Acharya Balkrishna were personally present on the occasion. The screening also had gracious presence of eminent personalities including Shri Amit Shah, Honorable President of Bharatiya Janata Party, Shri Arun Jaitley, Honorable Minister of Finance & Corporate Affairs, Shri Ravi Shankar Prasad, Honorable Minister of Law and Justice, Electronics and Information Technology, Dr. Harsh Vardhan, Honorable Minister of Science and Technology, Earth Sciences, Environment, Forest and Climate Change and Shri Karan Bajaj, Sr, Vice President and General Manager of Discovery Communications India.
Brief on the screening
The special 60 minutes feature from the Discovery JEET television series Swami Ramdev: Ek Sangharsh covers excerpts from the early years of Ramkishan (young Swami Ramdev), in his incredible journey from being son of Shri Ramniwas Yadav, a poor farmer, to the present-day icon known all over the world as Swami Ramdev.
The screening takes you to a village setting in 1965 focusing on Swami Ramdev’s family. When his elder brother Devdutt unknowingly crosses the barricades separating the Yadav caste from the others at the Janmashtami festival at their village, the furious mahant, Govardhan Maharaj, proclaims that the villagers have incurred the wrath of God and the unborn child of Smt. Gulab Yadav (Swami Ramdev is still in the womb) would be the cause of destruction of the village. Boycotted by the entire village, Smt. Gulab Yadav goes into labor and gives birth to Ramkishan under extremely difficult circumstances.
The preview now takes a 10-year leap and takes you to a Janmashtami performance, the young Ramkishan is so taken in by the costume of Krishna that he tries it on himself in violation of the rules. When Govardhan finds out, he throws out all Yadavs from the performance. In a fitting reply, Ramkishan walks straight up to the idol of Lord Krishna kept on the stage, picks it up and tells Govardhan that “if we are not allowed to attend this festival then neither is Krishna as he is also a Yadav”.
The repeated confrontations with Govardhan force Ramkishan to leave his village. His journey leads him, a few years later, to the Kalba Gurukul run by Acharya Baldev. Seeing the other students at the gurukul practicing breath control exercises, Ramkishan decides to overcome the facial paralysis that had affected him since birth. After rigorous and disciplined study of yoga over several years, Ramkishan takes part in an underwater breath control competition where, to everyone’s surprise and his Acharya’s delight, he emerges the winner.
Discovery JEET, the eagerly awaited new entertainment channel from Discovery India with meaningful content spanning biopics, historicals, crime and comedy, is all set to showcase Swami Ramdev’s never seen before inspirational life journey starting February 12, 2018 every weekday at 8:30 pm.
Discovery JEET will launch with highest ever distribution, of more than 120 million households, in the history of GECs in India. The channel will be available on all leading DTH & Cable platforms across the country. With an aim to be India’s first national GEC, Discovery JEET will be available in Hindi, Tamil & Telugu languages.
About Discovery Communications India
Discovery Communications India, the country’s leading infotainment player, is dedicated to satisfying curiosity, engaging and entertaining viewers with high-quality content through its portfolio of 12 channels including Discovery Channel, TLC, Animal Planet, Discovery HD World, Discovery Science, Discovery Turbo, Discovery Kids, Discovery JEET, Animal Planet HD World, TLC HD World, Discovery Tamil and a premium sports channel DSPORT. From survival to natural history, wonders of science to extreme jobs, motoring to travel and lifestyle, and the latest engineering marvels to live sporting events, each channel offers distinct must-watch programming to engage viewers across the country.
Discovery Communications India will launch a new GEC channel ‘Discovery JEET on February 12, 2018’. The new channel will be the flagship for the network’s ambitious investment into original local productions in India. Discovery JEET will bring together Discovery’s unmatched story-telling and the best of real-life entertainment through larger than life stories aimed at inspiring millions.
Discovery Communications India is a division of Discovery Networks Asia Pacific (DNAP). For more information, please visit www.discoverycommunications.com
